WAY is a men's hair styling brand. Made in India, for the world. Some people call us WAY Hair, some call us waywecare, some just say "the beetle one". It's all us: waywecare.com and @waywecare on Instagram.
What we make
Three hair styling products for men: WAY Clay (our hair clay), WAY Wax (our hair wax) and WAY Pomade (our gel pomade), plus the WAY Trial Kit so you can try all three before you pick one. All coming soon.
What we're about
Grooming, minus the fuss. Styling your hair should take two minutes, not twenty, and you shouldn't need a tutorial to get it right. That's why we also write free hair styling guides for Indian hair and Indian weather.
Quick answers
Is WAY the same as waywecare or Way We Care?
Yes. WAY is the brand. waywecare (Way We Care) is our website and Instagram handle. Way Care, WAY Hair, WAY grooming: same people, same jars.
Typed wey, wayy or waay?
Close enough. You found us. It's spelled W-A-Y.
Where can I buy WAY hair clay or WAY hair wax?
Only on waywecare.com for now. Pre-booking opens soon.
Is WAY an Indian brand?
Yes. Made in India, for the world. We start with Indian hair and Indian weather, because if it works here, it works anywhere.
Why is there a beetle on the jar?
It's a rhinoceros beetle. Strong without trying too hard. Pretty much the hair we're going for.
Who started WAY?
WAY was started by Manthan, who got tired of putting things on his hair he couldn't explain.
Get in touch
Email manthan@waywecare.com or find us on Instagram at @waywecare.
